How Do You Know If Your CPG Product is Vegan?
In the consumer packaged goods (CPG) industry, labels wield remarkable influence. Among them, "vegan" is gaining prominence as consumer preferences shift towards more sustainable and ethical food choices. But how do you know if your product is vegan? This article will explore how CPG brands can determine if a product qualifies as vegan. We will discuss the regulatory landscape, consumer preferences, and the role of third-party certifications. You’ll also discover a tool that instantly determines if your product qualifies for a vegan attribute. Consumer Interest and Perception Consumer demand for vegan products is increasing. In 2020 the vegan food
