Can your brand claim Vegan?Dairy Free?No Additives?No Artificial Sweeteners?Keto?High Protein?
84% of brands…
fail to claim the attributes they qualify for.
Failing to claim attributes can result in a significant loss of sales opportunities. Your brand has to pick and choose what claims you display on your packaging but in e-commerce, the more attributes the better! Don’t fall behind your competitors or miss connecting with your target consumers by leaving attributes unclaimed.